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Live Blogging WordCamp – Day2

October 5, 2008
on my feet

on my laptop

Our awesome M.C. - Matthieu

Our awesome M.C. - Matthieu

Keeping WordPress Secure – Mark Jaquith

markjaquith.com

http://markjaquith.wordpress.com/

Upgrades will be automatic, and that will help keep up with security issues.

Top 50 plugins – good security, but less popular ones might have security problems.

WP 2.6 – notifications on plugin upgrades

Themes usually not a security issue, but can be – no system to check yet – again more popular ones, more seen, therefore likely more secure

Databases & hashtags important, but password security essential – bad if –

  • you can pronounce it
  • you haven’t used the shift key
  • you use it somewhere else
  • you write it down
  • it includes personal info

Info for developers – lots of code …

WordPress becoming much more secure! Result of concentrated effort by WordPress developers being very careful about code.

Password solutions – http://agilewebsolutions.com/products/1Password

  • others available

Running Your Blog Like a Pro – David Peralty

http://brandingdavid.com/

  • Blog every day
  • research your topics
  • prove your passion or expertise
  • come up with unique angle – don’t copy or be generic
  • look at what inspires you – use that to inspire yourself – interview, break news, dissect
  • promote your content – network, social bookmarking & sharing, comment on other blogs, Twitter etc., aggregate updates
  • track & join the conversation – search.twitter.com etc.
  • Getting more comments – questions, open endings, be controversial, respond to comments
  • make commenting easy, thank people for commenting
  • getting links – compelling content, link bait, guest posting, create services, try out other media (audio & video)
  • Link bait = long, detailed, easy-to-digest, funny, useful, hard-to-replicate
  • increasing revenue = try other ad services, test ad placements, direct ad sales
  • don’t be afraid of ads – look at your competition’s ads, court advertisers, don’t undersell yourself (perceived value important)
  • secondary efforts – book deals, job offers, speaking opportunities
  • make your blog dummy proof – every page has contact info, make it easy to advertise, offer to promote their content
  • Find what’s limiting you – links? ads? content? SEO? more contacts? guest posting on other blogs?

Question Answers

  • colour coding for different topics
  • “link bait” definition – primary purpose, get people to share – compelling content
  • ad systems – “adify” – http://www.adify.com/
  • FeedBurner – useful – WP.org some copyright protections
  • David avoids plugins, 3rd party comment services

Mark McKay – Video Blogging

Mark McKay - Video Blogging

Mark McKay - Video Blogging

http://markmckay.ca/

  • Great video on Canadian content on tv
  • www.deartoronto.ca
  • a videoblog can be anything! – tutorials, news, community activism, personal etc.
  • videoblog can be like a tv show – Mark is on MTV live

Suggestions:

  • think before you speak – comments will respond! – have the facts
  • duration – about 2 minutes or less – long enough to make your point – short enough for a quick watch
  • Fair Copyright for Canada – Kill Bill C61 > viral, Michael Geist’s site – great video – 61 seconds
  • 12Seconds – http://12seconds.tv/
  • the camera doesn’t really matter – file size important though (100 mb) – compress before uploading
  • software – iMovie, Avid (free version available on their website), Premier,
  • be careful of the lighting, lots of light or outside, look & sound are important
  • syndicate to iTunes, BlipTV, Yahoo Video, del.icio.us, mdialogue, tubemogul – highly recommended, includes stats
  • viral videos – enter contests and win – especially controversial stuff – post on popular websites with a link to video
  • YouTube has made video mainstream & has created tv stars, brought amateurs into prominence
  • Using video sites saves you bandwidth use and gives you access to their audience – YouTube especially
  • MTV clears his copyright stuff
  • green screen in his basement – painted wall or used a piece of fabric, good lighting needed, there’s a FinalCut Pro plugin that helps

Brendan Sera-Shriar – Making the Most of Plug-ins

Brendan Sera-Shriar

Brendan Sera-Shriar

http://backspacestudios.com/bss/

http://phug.ca/

Plug-ins extend WordPress

Beyond out-of-the-box plug-ins

Customization – look a important as functionality – enhance & simplify the blogging experience of advanced users.especially developers & designers

coding needed for customization – PHP and SQL experience required

coding is a language & is learnable

Tips on writing plug-ins

  • look at source codes, especially of plug-ins you like
  • research to make sure you’re not just repeating
  • use a plug-in template

Demonstration of coding a plug-in

Feeling overwhelmed with content

Entertainment Blogging: A Panel Discussion

Frank Yang, Tim Shore, Chris Budd, Jonathan Dekel

Entrtainment Bloggers

Entertainment Bloggers

Melissa, one of the great organizers

Melissa, one of the great organizers

And I’m out of here ;->

on my feet

on my feet

3 Comments leave one →
  1. October 6, 2008 3:01 pm

    Could I use that picture of me on BrandingDavid.com please? I would give source credit to you here if that’s alright. Great coverage of the event too!

  2. October 6, 2008 3:52 pm

    Sure – Help yourself or let me know if you want the jpg. Glad you liked the coverage – I learned A LOT from your presentation.

Trackbacks

  1. WordCamp Toronto 2009 « WebTools For Learners

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